In this article, we outline ways of thinking and concepts that addresses the new health regime. We take as an onset Bourdieu’s writings on the socialized body and lifestyles. We then review studies inspired by the French philosopher Michel Foucault’ thinking about bodies and his concepts of biopolitics and governmentality. Focus will be on the work by Nikolas Rose and his thinking about the will to health and identity. Subsequently, we discuss the similarities
and differences between the two positions. We argue that common to these ways of thinking is that we must understand bodies as created and creating. However, while the social philosophers show overall and general transformations of societies and bodies, Bourdieu’s relational position adds to this description by offering empirical sensitivity to social reproductions, distinctions and heterogeneous health- and body strategies.