The COVID-19 pandemic has caused unprecedented disruption to communities and organizations globally. Evidence on the potential role of business continuity for pandemic resilience remains scattered, particularly in low- and middle-income countries. In this case study on COVID-19, based on qualitative interviews with private and humanitarian actors in Kenya, gaps of formal Business Continuity approaches emerged. The actors’ continuity was mostly driven by pre-existing conditions and organizational agility, while major differences between humanitarian and private actors’ business continuity were observed. This paper’s findings highlight the opportunities of a simplified, agile, and accessible business continuity and its potential applicability during future disruptions.